Howard Spooner, the entrepreneur behind some of Chelsea’s most successful nightspots including Public, Dukebox and The Leopard Lounge launches his latest venture, DNA London in Clapham, London.
Situated in a site that operated for many years as a masonic lodge, DNA London continues the eccentric design and quirk associated with Spooner’s past successes – juxtaposing vintage Chesterfield sofas and 1930’s architectural detail with contemporary raw metal fixtures. DNA London logos are peppered around the venue whilst vintage ship lanterns hang from the ceiling on industrial chains, with old-fashioned filament bulbs.
Provocative modern art is also prominent including a giant canvas featuring a skeletal Dorian Gray with the phrase Dorian Never Ages embedded in neon. Alongside all the cosmetic detail, Spooner emphasizes the importance of music to the club. He says, “DNA is first and foremost a dance club which is why we’ve introduced the largest Funktion 1 sound system in London”.
Featuring an original, “medically mixed” cocktail menu, designed by celebrated mixologist Billy Tran (The Experimental Cocktail Club in Paris), DNA London boasts glass apothecary jars lining the walls behind each bar. DNA London will initially be open on Friday and Saturday nights only. It will be open one additional day (Sunday 6th April ) due to the London Boat Race this weekend.